Professor Nudging Global Human Diets through using behavioural science for improved Human Health and Environmental Sustainability
 
Overview:
A leader with over 20 years of global experience in research, I drive impactful change by linking rigorous consumer insights to actionable health and sustainability strategies. My work focuses on promoting healthy, environmentally responsible consumer choices while aligning corporate and public initiatives with both profitability and planetary care.
 
Key Responsibilities & Achievements:
 
Strategic Leadership & Project Management:
Led multi-million-dollar initiatives in behavioural science resulting in transformative change at national level. Coordinated cross-sector collaborations with government, industry, and non-profit organisations.
 
Research & Thought Leadership:
Contributing to global knowledge on nudging consumers towards more healthy and sustainable diets. Shared insights as speaker at international conferences and in national media, influencing both policy and practice. 
 
Nudging Human Diets Expertise:
Applied a deep understanding of consumer science to design strategies that promote healthy and sustainable dietary practices. Aligned outcomes with United Nations Sustainable Development Goals, ensuring that local actions support global priorities.
 
Mentorship & Leadership Development:
Committed to fostering future leaders by helping them build skills and insights necessary to drive further innovation in behavioural science and consumer nudges to support healthy and sustainable dietary choices.